The Non-Geeky Guide To WordPress Hosting

People will pay $5 for a Starbucks coffee everyday without blinking. Totally worth it by the way.

It’s so good we don’t think twice about dropping $200 – $300 a month on coffee that we could easily make ourselves in just minutes.

So when I recommend managed web hosting for $30 a month and someone tells me it’s too expensive there’s a big disconnect there.

Because unlike making a cup of coffee, website hosting and server management requires some technical expertise. Especially for WordPress.

There's a lot of misinformation out there when it comes to web hosting. Some in the web industry and so-called experts have done a good job convincing people that $5 or even $10 will buy you quality hosting.

For people who depend on their website for their livelihood this is horrible and often costly advice.

Most people aren’t familiar with web hosting and the requirements that are really needed to support their business.

Sadly, I have seen far too many times how costly and frustrating bad hosting can be for many businesses. From hacked sites, being blacklisted by search engines, to sites being down for unreasonable periods of time. Poor installation that causes items in the admin panel not to work. Not enough memory causes server errors and plugins to not to work properly. Web hosts blocking certain scripts and functions that your site needs to work. Slow hosting means lost sales for many eCommerce sites.

We’ve experienced these things as well, and in 2014 alone I estimated that hosting problems cost us close to six figures in lost revenue.

Nothing can sour your experience with your website more than having to deal with technical issues and your site not working as it should because of it. What’s worse is finding out after you’ve just setup with a new hosting provider that they can’t offer you support.

But the worst thing of all is that it will cost you 10x-30x more when you end up with hosting issues.

Often times people are lured to a web host by cheap pricing, unlimited everything and a one-click auto- install WordPress feature. Unfortunately that doesn’t necessarily mean that WordPress will be configured properly, or that the host can handle WordPress specific issues. Most web hosts are designed to work with a number of different software platforms, which means the hosting platform is not designed or optimized specifically for WordPress.

“41% of websites that are hacked happen due to vulnerabilities in their hosting platform”

Torque

In addition to that, you still have to configure you’re site for security and you are responsible for backups. Unfortunately most people don’t find this out until it’s too late. It’s not fun to find out that your site was hacked and now you have to figure out how to fix it because your host is telling you it’s not their problem.

For non-geeky types, navigating the cesspool of hosting reviews and recommendations is like walking through a field of land mines.

Which is why we created the Non-Geeky Guide to Choosing WordPress Hosting. I know for many creatives and entrepreneurs that reading a hosting a guide is about as much fun as watching paint dry. But it's at least more fun than cleaning up a hacked site and losing money.

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